Substituted aromatic compound, a blue light-emitting materials, the organic EL element

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PROBLEM TO BE SOLVED : To provide a substituted aromatic compound, a blue light-emitting material using the same and having high color reproducibility, high color purity and high efficiency, and an organic electroluminescent (EL) element.SOLUTION : The substituted aromatic compound is represented by the general formula [1], where Rto Rare each independently hydrogen or a C1-C4 linear or branched alkyl group; A is hydrogen, a C1-C4 linear or branched alkyl group, or a C1-C4 linear or branched alkoxy group; and EWG is a cyano group or a trifluoromethyl group.